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March 29, 2005
Sexy Sustainability
My fellow MBA students and I often ask ourselves, “how can we make sustainability SEXY?” Comet Skateboards presents this solution.
I met founder Don Shaffer at an event sponsored by Business Leaders for Sensible Priorities, so I figured his company must be up to something. Sure enough, their website (which reinforces my bias against Flash) says that Comet Skateboards are manufactured using sustainably-harvested wood, low-VOC coatings, and their computerized router “guarantees perfect symmetrical shapes, straight drill holes every time and workers with all of their fingers.”
Posted by Elizabeth at March 29, 2005 10:42 AM